Company Overview

8x8 is a renowned enterprise-grade provider of voice, video, chat, and contact center solutions. As a Software-as-a-Service provider, the company operates on a global cloud communications platform aimed at transforming business communications.

Operative Industries

8x8 primarily operates within the information technology & services and computer software industries. Their main products and services include voip business phone service, hosted voip, small business phone systems, web conferencing, hosted PBX, virtual contact center, virtual call center, hosted call center, and enterprise global communications among others.

Key Services

Via its one-platform solution, the company enables efficient team collaboration, unified communications, and enterprise engagement management. Its platform provides a means for workforces worldwide to connect individuals and teams, promoting faster collaboration and smarter work strategies.

8x8's services extend to both the customer and employee experiences. The company helps organizations to deliver on their respective missions by transforming their communication flows and access, thereby considerably enhancing their business ecosystems. Part of this enhanced customer experience is powered by real-time analytics across every interaction.

Company Size

8x8 is a substantial global entity in its field, employing an estimated 2500 persons. More than 40,000 companies across the global business ecosystem rely on 8x8’s enterprise-grade business cloud solutions, and the company further supports over 2 million people around the world.

Company History

8x8 has a rich history with its roots in the production of math coprocessors for x86 microprocessors and graphics accelerator cards for the personal computer market during the late 1980s. The company later shifted its focus to the videoconferencing market. In March 2000, 8x8 relaunched as a VoIP service provider under the name Netergy Networks, later changing its name back to 8x8. The company began trading on the Nasdaq SmallCap Market in 2002 and has also been listed on the New York Stock Exchange.

I. Executive Summary

The following sales plan is tailored towards prospecting into 8x8, a leading Software-as-a-Service (SaaS) provider of voice, video, chat, contact center and enterprise-class API solutions powered by a global cloud communications platform that aims to transform the business communications source. Our sales strategy seeks to highlight potential pain points which align with the comprehensive suite of unified communication systems offered by our SaaS company. We aim to address these challenges and establish a long-lasting professional relationship with 8x8.

II. Sales Objectives

1. Illustrate our technologies' ability to integrate seamlessly with existing infrastructure and optimize employee engagement and productivity.
2. Demonstrate strategies aiming at ensuring seamless global implementation and adoption of the system, compliance, data security, and handling differing business practices across regions.
3. Show the robustness and adaptability of our platform ensuring uninterrupted service and enhancing customer trust.
4. Highlight the systematic strategies we have in place to stay ahead of innovative trends.
5. Present our sophisticated data management and analytics solutions, and their capacity to deliver deep insights, drive informed decision-making, and ensure highest data security and regulatory compliance.

III. Target Company Profile

• Company Name: 8x8
• Company URL: 8x8.com
• Number of Employees: 2500
• Industry: Information Technology & Services

IV. Value Proposition

Our SaaS solutions are designed to help companies such as 8x8 enhance their customer experience and maintain high-quality services across all verticals. We aim to provide sophisticated tools and strategies to support seamless global implementation and adoption of systems, improve platform robustness, drive innovation efficiently and provide premium data management and analytics solutions.

V. Key Contacts

1. Identify key decision makers and influencers within 8x8 who can assist in our sales efforts.
2. Utilize platforms such as LinkedIn to make initial contact and build a relationship.

VI. Prospecting Strategy

1. Contact the decision makers via email or LinkedIn, presenting our value proposition concisely and addressing their pain points.
2. Follow up with pertinent information about our services, providing evidence of our success in overcoming similar challenges faced by other companies in the industry.

VII. Sales Approach

1. Schedule a discovery call to further discuss their needs and concerns.
2. Present a personalized demo showcasing the functionality and benefits of our SaaS solution.
3. Ensure prompt responses and comprehensive support throughout our engagement.

VIII. Handling Objections

1. Prepare for potential objections regarding the integration of our system into their existing infrastructure, compliance and data security.
2. Present case studies that illustrate successful integrations and navigate regulatory landscape effectively we have accomplished in the past.

IX. Closing Strategy

1. Summarize our discussions of their pain points, emphasizing how our solutions address these issues.
2. Discuss pricing and customization options.
3. Present a sales agreement and solidify next steps to finalize the purchase.

X. Post-Sale Strategy

1. Ensure smooth implementation and onboarding process.
2. Provide continuous support through a dedicated customer success representative.
3. Regularly check-in on the progress and address any possible issue promptly.

By adhering to this comprehensive and customer-focused sales plan, our team will be better equipped to secure a beneficial partnership with 8x8 and meet their specific needs.