All Companies
/
Anaplan

Anaplan

Insights, Personas, and Sales Plan

Anaplan

"Anaplan is a cloud-based, business planning software company specializing in connected planning solutions for sales, supply chain, and financial analysis that drive agile execution and effective decision-making across enterprise businesses."
Est. Employees:
2400
Industry:
information technology & services
Revenue:
$592.2M
Website URL IconLinkedin URL Iconfacebook url icon

Insights on

Anaplan

Knowing about the company you want to prospect into is important. Here's some information about the company, written by a sales analyst.
## Company Overview Anaplan is a notable leader in the information technology and services industry, specifically underlining its role in the field of enterprise software. With a roster of around 2,400 employees, the company primarily focuses on providing integrated and cloud-based business solutions. These solutions span across various domains including sales & marketing, planning, forecasting, modeling, supply chain planning, sales performance management, and performance management. ## Products and Services Anaplan’s flagship offering is its state-of-the-art connected planning platform. This cloud platform is designed to assist large and fast-growing businesses in making efficient and well-informed decisions. This is achieved through a more streamlined and effective planning process, overhauling traditional methods. The planning software incorporates different business functions, bridging the gap between them and promoting greater collaboration and efficiency. The company’s suite of software services is not limited to planning and forecasting. It extends to performance management, financial planning, and analysis applications, which provides businesses with comprehensive data that are crucial for decision-making purposes. ## Global Presence Based in San Francisco, California, Anaplan has successfully managed to carve its niche in the market with a strong global presence. This is reflected in the use of the company's products by over 1,000 globally recognized organizations. Anaplan's reach and reputation are further validated by the fact that esteemed market research firms such as Gartner, Forrester, and IDC have all acknowledged Anaplan as a leader in planning. ## Training and Support In addition to its primary roster of offerings, Anaplan also provides support, training, and planning transformation advisory services. These services bolster the company's commitment to not just delivering solutions, but also ensuring that its clients are equipped with the knowledge and skills necessary to fully utilize these high-tech tools for the maximization of their business potentials. ## Position and Reputation Anaplan thrives on empowering businesses with agile execution capacities and driving forward momentum. Its continued aim to embed connected planning in enterprises reflects in its innovative solutions helping businesses see, and subsequently lead on, finance, supply chain, and sales strategies that enhance overall business performance. With its client-centric approach and robust software solutions, Anaplan continues to disrupt conventional industry standards, driving a new era of connected planning.

Company Overview

Anaplan is a notable leader in the information technology and services industry, specifically underlining its role in the field of enterprise software. With a roster of around 2,400 employees, the company primarily focuses on providing integrated and cloud-based business solutions. These solutions span across various domains including sales & marketing, planning, forecasting, modeling, supply chain planning, sales performance management, and performance management.

Products and Services

Anaplan’s flagship offering is its state-of-the-art connected planning platform. This cloud platform is designed to assist large and fast-growing businesses in making efficient and well-informed decisions. This is achieved through a more streamlined and effective planning process, overhauling traditional methods. The planning software incorporates different business functions, bridging the gap between them and promoting greater collaboration and efficiency.

The company’s suite of software services is not limited to planning and forecasting. It extends to performance management, financial planning, and analysis applications, which provides businesses with comprehensive data that are crucial for decision-making purposes.

Global Presence

Based in San Francisco, California, Anaplan has successfully managed to carve its niche in the market with a strong global presence. This is reflected in the use of the company's products by over 1,000 globally recognized organizations. Anaplan's reach and reputation are further validated by the fact that esteemed market research firms such as Gartner, Forrester, and IDC have all acknowledged Anaplan as a leader in planning.

Training and Support

In addition to its primary roster of offerings, Anaplan also provides support, training, and planning transformation advisory services. These services bolster the company's commitment to not just delivering solutions, but also ensuring that its clients are equipped with the knowledge and skills necessary to fully utilize these high-tech tools for the maximization of their business potentials.

Position and Reputation

Anaplan thrives on empowering businesses with agile execution capacities and driving forward momentum. Its continued aim to embed connected planning in enterprises reflects in its innovative solutions helping businesses see, and subsequently lead on, finance, supply chain, and sales strategies that enhance overall business performance. With its client-centric approach and robust software solutions, Anaplan continues to disrupt conventional industry standards, driving a new era of connected planning.

Team Personas

Broken down by department, these sales insights include head counts, potential pain points, email templates, and a "how to win" plan for selling to this department.

Sales plan

Want to know more about how to sell into this company? Well, we've got you covered with a basic sales plan that gives you all that you need to know to get started selling to this organization.
## 1. Summary We aim to provide our [SaaS](https://www.techtarget.com/searcherp/definition/Anaplan) solutions to **Anaplan**, a leading company in the enterprise software industry specializing in planning, forecasting, and modelling. We are confident that our software can address their foreseeable challenges in scaling customer support, maintaining consistent data quality, managing system security, integrating service operations, and managing customer expectations as per their needs. ## 2. Target Company Profile - **Company:** Anaplan - **URL:** [anaplan.com](https://www.anaplan.com/) - **Industry:** Information Technology & Services, Computer Software - **Employees:** Approximately 2400 - **Key Strengths:** Enterprise Software, Sales & Marketing, Cloud Computing, Planning, Forecasting, Modeling, Supply Chain Planning, Sales Performance Management, Performance Management ## 3. Objective Our primary aim is to assist Anaplan in managing its customer support scaling, data quality consistency, system security, and seamless integration across various business services while addressing their unique needs. ## 4. Value Proposition We propose our robust SaaS solution designed to: 1. Aid in **scaling their customer support and training services** while maintaining operational speed and quality of customer experience. 2. Provide **advanced data processing solutions** to ensure consistency in data quality and effectiveness of AI algorithms. 3. Bolster **system security** to protect high volume client data from threats and ensure the platform is robust against evolving cybersecurity threats. 4. Facilitate **seamless integration** across various business functions, accommodating unique client requirements. 5. Streamline **management of customer expectations** in terms of service delivery through efficient resource allocation and project management. ## 5. Process We follow a 5 step sales process: 1. **Planning:** Define objectives, identify Anaplan's decision-makers, and set approach strategy. 2. **Engaging:** Establish initial contact, present our proposition addressing their apparent pain points, using persuasive messaging. 3. **Presenting:** Set up product demos, provide use-cases pertaining to their industry, explain the benefits and potential ROI. 4. **Negotiating:** Work collaboratively on the contract terms, price points, SLAs while managing objections and rejections. 5. **Closing:** Finalize and sign the contract, establish key contacts for service delivery and support, move towards successful onboarding, aiming for a long-term partnership. ## 6. Timeline 1. **Week 1:** Preparation & Planning 2. **Week 2-3:** Initial Contact and Engagement 3. **Week 4-5:** Product Demonstrations and Presentation 4. **Week 6-7:** Negotiation of Terms 5. **Week 8:** Finalizing Contract and Closing ## 7. Resources A cross-functional team, including sales, account management, technical support, and product specialists, will administer our efforts to successfully transition Anaplan into our customer base. ## 8. Evaluation We'll assess the success of this sales project based on timely attainment of each stage of our sales process, the conversion rate, customer satisfaction, and long-term success of our solution in Anaplan's operations. **Note:** This plan is adaptable depending on real-time findings and feedback received during the sales process.

1. Summary

We aim to provide our SaaS solutions to Anaplan, a leading company in the enterprise software industry specializing in planning, forecasting, and modelling. We are confident that our software can address their foreseeable challenges in scaling customer support, maintaining consistent data quality, managing system security, integrating service operations, and managing customer expectations as per their needs.

2. Target Company Profile

  • Company: Anaplan
  • URL: anaplan.com
  • Industry: Information Technology & Services, Computer Software
  • Employees: Approximately 2400
  • Key Strengths: Enterprise Software, Sales & Marketing, Cloud Computing, Planning, Forecasting, Modeling, Supply Chain Planning, Sales Performance Management, Performance Management

3. Objective

Our primary aim is to assist Anaplan in managing its customer support scaling, data quality consistency, system security, and seamless integration across various business services while addressing their unique needs.

4. Value Proposition

We propose our robust SaaS solution designed to:

  1. Aid in scaling their customer support and training services while maintaining operational speed and quality of customer experience.
  2. Provide advanced data processing solutions to ensure consistency in data quality and effectiveness of AI algorithms.
  3. Bolster system security to protect high volume client data from threats and ensure the platform is robust against evolving cybersecurity threats.
  4. Facilitate seamless integration across various business functions, accommodating unique client requirements.
  5. Streamline management of customer expectations in terms of service delivery through efficient resource allocation and project management.

5. Process

We follow a 5 step sales process:

  1. Planning: Define objectives, identify Anaplan's decision-makers, and set approach strategy.
  2. Engaging: Establish initial contact, present our proposition addressing their apparent pain points, using persuasive messaging.
  3. Presenting: Set up product demos, provide use-cases pertaining to their industry, explain the benefits and potential ROI.
  4. Negotiating: Work collaboratively on the contract terms, price points, SLAs while managing objections and rejections.
  5. Closing: Finalize and sign the contract, establish key contacts for service delivery and support, move towards successful onboarding, aiming for a long-term partnership.

6. Timeline

  1. Week 1: Preparation & Planning
  2. Week 2-3: Initial Contact and Engagement
  3. Week 4-5: Product Demonstrations and Presentation
  4. Week 6-7: Negotiation of Terms
  5. Week 8: Finalizing Contract and Closing

7. Resources

A cross-functional team, including sales, account management, technical support, and product specialists, will administer our efforts to successfully transition Anaplan into our customer base.

8. Evaluation

We'll assess the success of this sales project based on timely attainment of each stage of our sales process, the conversion rate, customer satisfaction, and long-term success of our solution in Anaplan's operations.

Note: This plan is adaptable depending on real-time findings and feedback received during the sales process.