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Automation Anywhere

Automation Anywhere

Insights, Personas, and Sales Plan

Automation Anywhere

"Automation Anywhere is a global leader in intelligent automation, offering a cloud-native platform that combines RPA, AI, and machine learning to automate end-to-end business processes and drive enterprise transformation."
Est. Employees:
2700
Industry:
information technology & services
Revenue:
$598.9M
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Insights on

Automation Anywhere

Knowing about the company you want to prospect into is important. Here's some information about the company, written by a sales analyst.
## Company Description Automation Anywhere is a leading global provider of Robotic Process Automation (RPA) and intelligent automation solutions. As a trailblazer in the Information Technology & Services industry, the company leverages advanced technologies like Artificial Intelligence (AI), Machine Learning (ML), and analytics to automate a broad range of end-to-end business processes. Their innovative offerings serve the need of diverse industries across the globe, empowering enterprises to transform operations, enhance productivity, boost innovation, and drive growth. Founded originally as Tethys Solutions, LLC in San Jose, Automation Anywhere rebranded in 2010 and has since grown into a powerhouse in the automation field, boasting about 2700 employees worldwide. Led by founders Mihir Shukla, Neeti Mehta Shukla, Ankur Kothari, and Rushabh Parmani, Automation Anywhere has gone on to establish over 2100+ strategic partnerships with prominent companies such as Microsoft, Google, Amazon Web Services, and Salesforce. These powerful collaborations help propel the advancement of intelligent automation and augment customer-facing business processes. The core offerings of Automation Anywhere revolve around their state-of-the-art cloud automation platform, recognized as the world's only cloud-native platform uniting RPA, AI, ML, and analytics. This platform facilitates the automation of repetitive tasks and bolsters enterprise agility, liberating human resources to focus on next-level projects, deepening customer relationships, and fostering business growth. Furthermore, Automation Anywhere offers a free, full-featured cloud Community Edition to provide an avenues for businesses to start their RPA journey instantly. In essence, Automation Anywhere equips businesses with the ability to overcome global challenges and thrive through intelligent automation's utilization. With an emphasis on cloud RPA, they push the boundaries of what can be achieved when the power of RPA is combined with the flexibility of the cloud.

Company Description

Automation Anywhere is a leading global provider of Robotic Process Automation (RPA) and intelligent automation solutions. As a trailblazer in the Information Technology & Services industry, the company leverages advanced technologies like Artificial Intelligence (AI), Machine Learning (ML), and analytics to automate a broad range of end-to-end business processes. Their innovative offerings serve the need of diverse industries across the globe, empowering enterprises to transform operations, enhance productivity, boost innovation, and drive growth.

Founded originally as Tethys Solutions, LLC in San Jose, Automation Anywhere rebranded in 2010 and has since grown into a powerhouse in the automation field, boasting about 2700 employees worldwide. Led by founders Mihir Shukla, Neeti Mehta Shukla, Ankur Kothari, and Rushabh Parmani, Automation Anywhere has gone on to establish over 2100+ strategic partnerships with prominent companies such as Microsoft, Google, Amazon Web Services, and Salesforce. These powerful collaborations help propel the advancement of intelligent automation and augment customer-facing business processes.

The core offerings of Automation Anywhere revolve around their state-of-the-art cloud automation platform, recognized as the world's only cloud-native platform uniting RPA, AI, ML, and analytics. This platform facilitates the automation of repetitive tasks and bolsters enterprise agility, liberating human resources to focus on next-level projects, deepening customer relationships, and fostering business growth. Furthermore, Automation Anywhere offers a free, full-featured cloud Community Edition to provide an avenues for businesses to start their RPA journey instantly.

In essence, Automation Anywhere equips businesses with the ability to overcome global challenges and thrive through intelligent automation's utilization. With an emphasis on cloud RPA, they push the boundaries of what can be achieved when the power of RPA is combined with the flexibility of the cloud.

Team Personas

Broken down by department, these sales insights include head counts, potential pain points, email templates, and a "how to win" plan for selling to this department.

Sales plan

Want to know more about how to sell into this company? Well, we've got you covered with a basic sales plan that gives you all that you need to know to get started selling to this organization.
# Sales Plan Template ## 1. Objective To establish and foster a business relationship with Automation Anywhere by providing value-adding B2B SaaS solutions that can address their key pain points. ## 2. Target Company Profile - Company Name: Automation Anywhere - Website: [automationanywhere.com](https://www.automationanywhere.com/) - Estimated Number of Employees: 2700 - Industry: Information Technology & Services - Key Solutions: Robotic Process Automation (RPA), Intelligent Automation, Hyperautomation, Artificial Intelligence (AI), Machine Learning (ML), Process Automation, Document Processing ## 3. Pain Points - Scaling operations and onboarding partners effectively - Implementation of complex automated processes across various business functions - Complexity of identifying and managing suitable automation tools - Ensuring industry-specific compliance for their customers - Transitioning from the free Community Edition to a paid, enterprise-level program ## 4. Sales Strategy ### 4.1. Identify Key Decision Makers Find out who the decision makers at Automation Anywhere are, their role inside the company, and their influence over purchasing decisions. ### 4.2. Tailor the Value Proposition Our SaaS platform provides the necessary solutions for their identified pain points: effective partner management, smooth implementation of automated solutions, a user-friendly process for managing automation tools, robust compliance with industry-specific regulations, and seamless transitioning from the free version to the paid enterprise program. ### 4.3. Secure a Meeting Reach out via tailored emails or LinkedIn messages that touch on their challenges and express our intent to help them address these issues. The goal is to arrange a demonstration meeting to introduce our SaaS platform's capabilities. ### 4.4. Demonstrate Value In the demonstration meeting, showcase exactly how our SaaS platform can solve their issues using data and real-world case studies. ### 4.5. Post-Demo Follow-Up After the demonstration, send a follow-up email summarizing the key points discussed and next steps. This helps to keep the conversation going and the decision-making process moving. ## 5. Evaluate and Monitor Results Assess the effectiveness of the sales strategy, and adjust as necessary. Monitor the engagement and satisfaction of Automation Anywhere with our service through regular feedback and communication. ## 6. Maintain Relationship Once the sales process is complete, it's important to maintain the relationship for potential upsells, referrals and renewal contracts.

Sales Plan Template

1. Objective

To establish and foster a business relationship with Automation Anywhere by providing value-adding B2B SaaS solutions that can address their key pain points.

2. Target Company Profile

  • Company Name: Automation Anywhere
  • Website: automationanywhere.com
  • Estimated Number of Employees: 2700
  • Industry: Information Technology & Services
  • Key Solutions: Robotic Process Automation (RPA), Intelligent Automation, Hyperautomation, Artificial Intelligence (AI), Machine Learning (ML), Process Automation, Document Processing

3. Pain Points

  • Scaling operations and onboarding partners effectively
  • Implementation of complex automated processes across various business functions
  • Complexity of identifying and managing suitable automation tools
  • Ensuring industry-specific compliance for their customers
  • Transitioning from the free Community Edition to a paid, enterprise-level program

4. Sales Strategy

4.1. Identify Key Decision Makers

Find out who the decision makers at Automation Anywhere are, their role inside the company, and their influence over purchasing decisions.

4.2. Tailor the Value Proposition

Our SaaS platform provides the necessary solutions for their identified pain points: effective partner management, smooth implementation of automated solutions, a user-friendly process for managing automation tools, robust compliance with industry-specific regulations, and seamless transitioning from the free version to the paid enterprise program.

4.3. Secure a Meeting

Reach out via tailored emails or LinkedIn messages that touch on their challenges and express our intent to help them address these issues. The goal is to arrange a demonstration meeting to introduce our SaaS platform's capabilities.

4.4. Demonstrate Value

In the demonstration meeting, showcase exactly how our SaaS platform can solve their issues using data and real-world case studies.

4.5. Post-Demo Follow-Up

After the demonstration, send a follow-up email summarizing the key points discussed and next steps. This helps to keep the conversation going and the decision-making process moving.

5. Evaluate and Monitor Results

Assess the effectiveness of the sales strategy, and adjust as necessary. Monitor the engagement and satisfaction of Automation Anywhere with our service through regular feedback and communication.

6. Maintain Relationship

Once the sales process is complete, it's important to maintain the relationship for potential upsells, referrals and renewal contracts.