Founded in 2008, Collibra is the industry leader in Data Intelligence, operating at the intersection of big data, information technology, and enterprise software. They deliver an end-to-end Data Intelligence platform designed to accelerate digital business transformation.
Collibra's mission is to unite organizations by supplying data you can trust for every use, user, and source. Their platform breaks down traditional data silos, making organizational data more accessible and trustworthy. Collibra's software involves data governance, data stewardship, semantic technology, and data privacy.
Notably, Collibra plays a vital role in the burgeoning demand for Chief Data Officers, enhancing Information Governance and Stewardship. Their Data Intelligence Cloud provides flexible governance and continuous quality, aligning data with the aspiration for growth.
With approximately 1200 employees, the company has a global presence, featuring offices in the U.S., Belgium, Australia, Czech Republic, France, Poland, and the U.K. It is co-headed from two headquarters located in New York City and Brussels. Impressively, Collibra partners with many innovative firms and services digitally transformative to over 700+ customers worldwide.
In addition to their industry-leading platform, Collibra actively fosters a data community, providing informative resources like the Collibra YouTube channel. This channel contains helpful content on data intelligence, catering to the needs of Chief Data Officers and anyone seeking to improve their data's accessibility, trustworthiness, and quality.
In summary, Collibra embodies the promise of using Data Intelligence as a tool for driving change by offering the right data, insights, and algorithms to all Data Citizens in their quest for data-driven digital transformation.
To sell our SaaS product to Collibra addressing the key pain points and leveraging the strengths of our software solution.
Our SaaS product can address these pain points by:
The sales team would require analytical tools to better understand prospects, customer relationship management (CRM) tools to keep track of interactions, proposal generation tools, screen sharing applications for product demonstrations, and automated follow-up tools.
Collibra is looking to accelerate business outcomes using data. Our product will ensure seamless data integration, management, and utilization, help to maintain data privacy and compliance across various jurisdictions, and aid in effective team coordination and communication. These capabilities resonate with Collibra's requirements making our product a compelling choice.
Position our solution by targeting influencers in the IT sector. Conduct webinars and offer free trials to showcase how our product can solve their pain points. Engage key decision-makers to secure a buying decision.
Track metrics such as email open rates, responses, demonstration to close ratios, sales cycle length, customer acquisition cost, and lifetime value to measure success.