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Collibra

Collibra

Insights, Personas, and Sales Plan

Collibra

"Collibra is a leading data intelligence company providing an end-to-end platform that accelerates digital business transformation by uniting organizations with trustworthy data from various sources, targeting to improve data access, quality, and trust for all data citizens worldwide."
Est. Employees:
1200
Industry:
information technology & services
Revenue:
$150M
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Insights on

Collibra

Knowing about the company you want to prospect into is important. Here's some information about the company, written by a sales analyst.
## Company Description Founded in 2008, Collibra is the industry leader in Data Intelligence, operating at the intersection of big data, information technology, and enterprise software. They deliver an end-to-end Data Intelligence platform designed to accelerate digital business transformation. Collibra's mission is to unite organizations by supplying data you can trust for every use, user, and source. Their platform breaks down traditional data silos, making organizational data more accessible and trustworthy. Collibra's software involves data governance, data stewardship, semantic technology, and data privacy. Notably, Collibra plays a vital role in the burgeoning demand for Chief Data Officers, enhancing Information Governance and Stewardship. Their Data Intelligence Cloud provides flexible governance and continuous quality, aligning data with the aspiration for growth. With approximately 1200 employees, the company has a global presence, featuring offices in the U.S., Belgium, Australia, Czech Republic, France, Poland, and the U.K. It is co-headed from two headquarters located in New York City and Brussels. Impressively, Collibra partners with many innovative firms and services digitally transformative to over 700+ customers worldwide. In addition to their industry-leading platform, Collibra actively fosters a data community, providing informative resources like the Collibra YouTube channel. This channel contains helpful content on data intelligence, catering to the needs of Chief Data Officers and anyone seeking to improve their data's accessibility, trustworthiness, and quality. In summary, Collibra embodies the promise of using Data Intelligence as a tool for driving change by offering the right data, insights, and algorithms to all Data Citizens in their quest for data-driven digital transformation.

Company Description

Founded in 2008, Collibra is the industry leader in Data Intelligence, operating at the intersection of big data, information technology, and enterprise software. They deliver an end-to-end Data Intelligence platform designed to accelerate digital business transformation.

Collibra's mission is to unite organizations by supplying data you can trust for every use, user, and source. Their platform breaks down traditional data silos, making organizational data more accessible and trustworthy. Collibra's software involves data governance, data stewardship, semantic technology, and data privacy.

Notably, Collibra plays a vital role in the burgeoning demand for Chief Data Officers, enhancing Information Governance and Stewardship. Their Data Intelligence Cloud provides flexible governance and continuous quality, aligning data with the aspiration for growth.

With approximately 1200 employees, the company has a global presence, featuring offices in the U.S., Belgium, Australia, Czech Republic, France, Poland, and the U.K. It is co-headed from two headquarters located in New York City and Brussels. Impressively, Collibra partners with many innovative firms and services digitally transformative to over 700+ customers worldwide.

In addition to their industry-leading platform, Collibra actively fosters a data community, providing informative resources like the Collibra YouTube channel. This channel contains helpful content on data intelligence, catering to the needs of Chief Data Officers and anyone seeking to improve their data's accessibility, trustworthiness, and quality.

In summary, Collibra embodies the promise of using Data Intelligence as a tool for driving change by offering the right data, insights, and algorithms to all Data Citizens in their quest for data-driven digital transformation.

Team Personas

Broken down by department, these sales insights include head counts, potential pain points, email templates, and a "how to win" plan for selling to this department.

Sales plan

Want to know more about how to sell into this company? Well, we've got you covered with a basic sales plan that gives you all that you need to know to get started selling to this organization.
## Sales Plan Template ### Objective To sell our SaaS product to Collibra addressing the key pain points and leveraging the strengths of our software solution. ### Key Pain Points - Management and coordination of cross-functional, interregional teams - Deriving maximum value from the data - Guarantee of quality and reliability of data handled - Ensuring efficient and safe integrations with various data sources - Managing data privacy and handling compliance across different jurisdictions ### Potential Solution Our SaaS product can address these pain points by: - Enhancing communication and collaboration across regional teams - Facilitating optimal data utilization - Improving data quality and reliability - Increasing efficiency and safety of data integrations - Streamlining compliance management through automation ### Account Profile - **Company Name**: Collibra - **Website**: [collibra.com](https://www.collibra.com/) - **Size**: 1200 employees - **Industry**: Information Technology & Services - **Keywords**: big data, information technology, enterprise software, software, data governance, data stewardship, semantic technology, chief data officer, information governance, information stewardship, data catalog, data platform, data intelligence, data privacy - **Points of Contact**: Identify key decision-makers within the company such as CIOs, CTOs, or Directors of IT. ### Sales Strategy - Outreach: Connect with leads through LinkedIn or other professional networks. Personalize the outreach strategy showing familiarity with Collibra, its services and products and specifically addressing its pain points. - Presentation: Frame product demonstrations and business proposals in accordance with their key pain points and show how our solutions can drive value. - Follow Up: Build on-going relationships with leads through regular follow-ups via emails or phone calls. - Closing: Provide a clear roadmap for implementation, steps involved, and an outline of immediate benefits once they agree to our service. ### Sales Tools The sales team would require analytical tools to better understand prospects, customer relationship management (CRM) tools to keep track of interactions, proposal generation tools, screen sharing applications for product demonstrations, and automated follow-up tools. [Crunchbase Profile](https://www.crunchbase.com/organization/collibra) [LinkedIn Profile](https://www.linkedin.com/company/collibra) [Collibra Website](https://www.collibra.com/us/en) ### Key Opportunities Collibra is looking to accelerate business outcomes using data. Our product will ensure seamless data integration, management, and utilization, help to maintain data privacy and compliance across various jurisdictions, and aid in effective team coordination and communication. These capabilities resonate with Collibra's requirements making our product a compelling choice. ### Execution Plan Position our solution by targeting influencers in the IT sector. Conduct webinars and offer free trials to showcase how our product can solve their pain points. Engage key decision-makers to secure a buying decision. ### Metrics To Track Success Track metrics such as email open rates, responses, demonstration to close ratios, sales cycle length, customer acquisition cost, and lifetime value to measure success.

Sales Plan Template

Objective

To sell our SaaS product to Collibra addressing the key pain points and leveraging the strengths of our software solution.

Key Pain Points

  • Management and coordination of cross-functional, interregional teams
  • Deriving maximum value from the data
  • Guarantee of quality and reliability of data handled
  • Ensuring efficient and safe integrations with various data sources
  • Managing data privacy and handling compliance across different jurisdictions

Potential Solution

Our SaaS product can address these pain points by:

  • Enhancing communication and collaboration across regional teams
  • Facilitating optimal data utilization
  • Improving data quality and reliability
  • Increasing efficiency and safety of data integrations
  • Streamlining compliance management through automation

Account Profile

  • Company Name: Collibra
  • Website: collibra.com
  • Size: 1200 employees
  • Industry: Information Technology & Services
  • Keywords: big data, information technology, enterprise software, software, data governance, data stewardship, semantic technology, chief data officer, information governance, information stewardship, data catalog, data platform, data intelligence, data privacy
  • Points of Contact: Identify key decision-makers within the company such as CIOs, CTOs, or Directors of IT.

Sales Strategy

  • Outreach: Connect with leads through LinkedIn or other professional networks. Personalize the outreach strategy showing familiarity with Collibra, its services and products and specifically addressing its pain points.
  • Presentation: Frame product demonstrations and business proposals in accordance with their key pain points and show how our solutions can drive value.
  • Follow Up: Build on-going relationships with leads through regular follow-ups via emails or phone calls.
  • Closing: Provide a clear roadmap for implementation, steps involved, and an outline of immediate benefits once they agree to our service.

Sales Tools

The sales team would require analytical tools to better understand prospects, customer relationship management (CRM) tools to keep track of interactions, proposal generation tools, screen sharing applications for product demonstrations, and automated follow-up tools.

Crunchbase Profile

LinkedIn Profile

Collibra Website

Key Opportunities

Collibra is looking to accelerate business outcomes using data. Our product will ensure seamless data integration, management, and utilization, help to maintain data privacy and compliance across various jurisdictions, and aid in effective team coordination and communication. These capabilities resonate with Collibra's requirements making our product a compelling choice.

Execution Plan

Position our solution by targeting influencers in the IT sector. Conduct webinars and offer free trials to showcase how our product can solve their pain points. Engage key decision-makers to secure a buying decision.

Metrics To Track Success

Track metrics such as email open rates, responses, demonstration to close ratios, sales cycle length, customer acquisition cost, and lifetime value to measure success.