Hewlett Packard Enterprise, often abbreviated to HPE, is a global powerhouse in the field of information technology and services. Empowering customers through their state-of-the-art technological innovations, HPE aims to foster business growth and transformation. The company is recognized for its strategic vision in turning ideas into valuable solutions.
HPE operates as the global edge-to-cloud platform provider, assisting businesses in connecting, protecting, analyzing, and acting on all their data and applications, irrespective of their location. This comprehensive approach spans from edge to cloud, enabling businesses to convert insights into outcomes at the velocity required to thrive in today's fast-paced world.
The company is also the driver of the "Intelligent Edge" and provides numerous cloud choices, with a plan to deliver everything-as-a-service by 2022. HPE's GreenLake edge-to-cloud platform is a key highlight, offering a flexible, consumption-based model that simplifies the management of technology and services through a single portal.
HPE was established as an independent entity in 2015, as a result of the split of its predecessor, Hewlett Packard (HP). This separation was aimed at distinguishing between the traditional PC and printers business, which became HP Inc., and the enterprise products and services business which formed Hewlett Packard Enterprise.
Today with approximately 72,000 employees worldwide, HPE offers a broad range of product categories including all-flash and hybrid storage, hyper-converged infrastructure, rack and tower servers, high-end Primera storage systems, and supercomputing/high-performance computing (HPC). While the company encourages customers to explore their GreenLake service, these products are also available for purchase in traditional ways.
HPE operations are headquartered at the former HP and Compaq campus in northwest Harris County, but construction of a new Springwoods Village campus in Spring is expected to be completed in early 2022. This decision to build a new campus was influenced in part by concerns about major flooding at the Compaq complex.
With its suite of innovative products and services, HPE continues to push boundaries in the information technology and services sector, embracing the shift towards hybrid cloud and acknowledging the role hyperscale public cloud vendors have to offer.
Pain points for
Hewlett Packard Enterprise
Pain points for
Media and Commmunication
Hewlett Packard Enterprise
1. Sales Objective
Our sales objective is to offer cutting-edge B2B SaaS solutions that alleviate Hewlett Packard Enterprise's (HPE's) pain points as they transition to a service-based model by 2022.
2. Understanding Our Prospect: Hewlett Packard Enterprise
HPE, a leading information technology and services company, is transitioning to offering everything-as-a-service. With a complex portfolio of products and services from edge to cloud, HPE seeks to enhance operational efficiency and resource management while maintaining top-notch customer service. Currently, they are constructing a new headquarters, which presents logistical and operational challenges. HPE also needs to ensure continuous innovation and secure data handling across diverse platforms(source, source).
3. Identifying Pain Points
4. Solution Offering
We will offer SaaS solutions to facilitate:
5. Decision Makers and Influencers
The decision-makers and influencers will most likely be HPE’s executive leaders from the Technology, Operations, and Product divisions. Team Directors from data management, system infrastructure, and customer service departments may also provide input.
6. Sales and Communication Strategy
- Initial Contact: Reach out via business email or LinkedIn and introduce our SaaS solutions highlighting how these can alleviate the identified pain points.
- Follow-ups: Maintain interactions by sharing relevant articles, case studies, success stories of how similar businesses have benefited from our services, or webinars to keep the engagement alive.
- Meetings: Schedule virtual meetings to provide customized presentations and demonstrations of our software at appropriate stages.
- Proposal: Create and share a detailed business proposal outlining how our solutions can solve their specific pain points.
- Negotiation and Closure: After successfully demonstrating the potential outcomes, negotiate pricing and contractual terms, aiming for long-term partnership and not just a one-time agreement.
7. Measure of Success
Achieving standard SaaS Sales KPIs such as an increase in acquisition rates and customer lifetime value. Furthermore, feedback from HPE about how our solutions have imparted operational efficiency will also be a good measure.
This sales plan sets the direction for prospecting into HPE, with the aim to establish a long-term business relationship and become a trusted provider for their transition to 'everything-as-a-service' model.