Company Description

IGATE is an information technology and services firm that operates on a global scale. It serves various verticals with IT operations, consulting services, product engineering, and integrated technology & operations solutions. Considered one of the world's foremost providers of IT consulting, technology, and outsourcing services, IGATE has a vast presence in over 40 countries and employs around 7900 professionals.

Key areas of IGATE's service portfolio include Industry Solutions BFSI, Mortgage, Healthcare, Retail, Manufacturing, Media Entertainment, Consulting, CIS, BPO, and Infrastructure Management Services. These services contribute towards the company's value proposition of creating and delivering tailor-made, innovative business, technology, and digital solutions that suit the unique needs of clients, empowering them to achieve competitiveness and innovation.

IGATE's journey started in 1993 as Mascot Systems Private Limited, and it has since grown to become a globally recognized IT services company, with its headquarters in Bridgewater, New Jersey, United States. It was later renamed Mascot Systems Limited and became a subsidiary of Mastech Systems Corporation, which is now known as Mastech Digital. IGATE was acquired by the French IT services group Capgemini in 2015.

Notably, IGATE also delivers dependable services in the banking and financial sector, contributing towards making banking services faster and more accessible than ever. In terms of healthcare, the company provides reliable services related to the delivery of medications on a subscription basis, based on a careful evaluation of customers' medical history and needs.

Despite the acquisition, IGATE continues to operate under its brand while enhancing the global delivery of services under the umbrella of Capgemini Group. IGATE's reported global revenues in 2014 exceeded over EUR 10.573 billion, reflecting its strong financial position and impact on its services industry.

In summary, IGATE excels in offering tailored IT services, including consultation, product engineering, and business process outsourcing, delivered with sector-depth expertise and technology integration, meeting the diverse needs of its clients.

Sales Plan for IGATE

1. Overview

This plan aims to support the prospecting process for IGATE, a leading provider of consulting, technology, and outsourcing services across various geographical locations. A part of the Capgemini Group, IGATE has a strong presence in the information technology and services industry, serving sectors such as banking, healthcare, retail, manufacturing, and media entertainment.

2. Ideal Customer Profile

3. Pain Points

The following pain points will form the basis of our prospecting strategy into IGATE:

• Process and Operations Management: Given the scale of their operations, managing and streamlining processes across various functions and regions could pose a challenge. Therefore, they might need a system that enhances efficiency, reduces redundancy, and ensures seamless coordination.
• Technological Adaptability: Remaining at the forefront of the constantly evolving technology landscape could be a possible challenge for IGATE.
• Data Protection and Cybersecurity: In the wake of increasingly sophisticated cybersecurity threats, maintaining robust and up-to-date data protection measures could be a potential pain point for their sectors.
• Understanding Diverse Industry Trends: The challenge for IGATE is to understand the unique demands and trends of each industry they serve. Therefore, they may need a solution that provides real-time industry insights and helps in formulating industry-aligned strategies.
• Talent Management: Given the competition for talent in the technology services industry, attracting and retaining skilled IT professionals can be challenging for IGATE.

4. Value Proposition

Based on the aforementioned pain points, our B2B SaaS company would offer IGATE solutions that enhance their internal efficiency, improve technology adoption and adaptation, ensure strict compliance with data security standards, provide industry-specific insights, and aid better talent management.

5. Prospecting Strategy

Our prospecting strategy would include activities like:

1. Emailing Campaigns: Reach out to decision-makers at IGATE through personalized emails, outlining our value proposition based on their specific pain points.
2. LinkedIn Outreach: Leverage LinkedIn to connect with key IGATE stakeholders, showcasing our capabilities in solving their potential challenges.
3. Content Marketing: Publish articles and case studies on how our solutions have helped similar organizations tackle the identified pain points.
4. Webinars and Product Demos: Conduct webinars or product demonstrations to showcase how our solutions align with IGATE's operational needs and how they can solve the identified pain points.
5. Follow-ups: Maintain regular follow-ups after initial conversation or meeting to nurture the relationship and guide them through the sales funnel.

6. Key Performance Indicators (KPIs)

1. Increase in the number of lead conversions from IGATE
2. Growth in the number of product demos or trials by IGATE
3. Positive customer feedback and testimonials from key IGATE stakeholders
4. Expansion in the adoption rate of our solutions within IGATE

7. Review and Adapt

The plan would be continually evaluated and adjusted based on the feedback received and the responsiveness of IGATE throughout the prospecting process. By regularly reviewing our approach and being flexible to changes, we can ensure the maximum effectiveness and efficiency in our sales efforts.