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Netskope

Netskope

Insights, Personas, and Sales Plan

Netskope

"Netskope is a leading company in the information technology & services industry, specializing in providing a robust security platform that delivers unrivaled visibility and real-time data and threat protection on the world's largest security private cloud, connecting users to the internet, any application, and their infrastructure from any device in a secure and fast manner."
Est. Employees:
2400
Industry:
information technology & services
Revenue:
$400M
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Insights on

Netskope

Knowing about the company you want to prospect into is important. Here's some information about the company, written by a sales analyst.
## Company Description Netskope is an innovative player in the Information Technology & Services industry, specializing in software solutions for cloud security. With approximately 2,400 employees, the company is dedicated to providing unrivaled visibility, real-time data, and threat protection on the largest security private cloud in the world. The company's cutting-edge security platform aims to protect data, mitigate threats, and seamlessly connect users to the internet, applications, and infrastructure from any device, in any location. Unlike competitors, Netskope presents complete computational capacity at the "edge," allowing flexible security and networking options without enforced choices. Netskope's product offerings are built upon their NewEdge network, which provides faster, more secure, and resilient network connections tailored for the applications and users supported by businesses. This private cloud offers comprehensive visibility and real-time defense against threats, delivering dynamic Data Loss Prevention (DLP) solutions that are cost-effective and uncomplicated. Netskope's ongoing commitment to excellence is also demonstrated through their proactive partnerships with some of the strongest companies in enterprise technology, together forming a robust ecosystem of security and technology experts dedicated to providing businesses the solutions they need in a fast-paced, digitizing world. Priding themselves on their customer-centric focus, Netskope offers opportunities for clients and potential customers to engage in informative discussions with their team, such as booth setups in events focusing on cloud cybersecurity, zero trust, data protection, and more. In essence, Netskope strives to be at the forefront of the cybersecurity industry, constantly innovating and providing businesses with the tools to securely navigate the complex landscape of digital transformation.

Company Description

Netskope is an innovative player in the Information Technology & Services industry, specializing in software solutions for cloud security. With approximately 2,400 employees, the company is dedicated to providing unrivaled visibility, real-time data, and threat protection on the largest security private cloud in the world.

The company's cutting-edge security platform aims to protect data, mitigate threats, and seamlessly connect users to the internet, applications, and infrastructure from any device, in any location. Unlike competitors, Netskope presents complete computational capacity at the "edge," allowing flexible security and networking options without enforced choices.

Netskope's product offerings are built upon their NewEdge network, which provides faster, more secure, and resilient network connections tailored for the applications and users supported by businesses. This private cloud offers comprehensive visibility and real-time defense against threats, delivering dynamic Data Loss Prevention (DLP) solutions that are cost-effective and uncomplicated.

Netskope's ongoing commitment to excellence is also demonstrated through their proactive partnerships with some of the strongest companies in enterprise technology, together forming a robust ecosystem of security and technology experts dedicated to providing businesses the solutions they need in a fast-paced, digitizing world.

Priding themselves on their customer-centric focus, Netskope offers opportunities for clients and potential customers to engage in informative discussions with their team, such as booth setups in events focusing on cloud cybersecurity, zero trust, data protection, and more.

In essence, Netskope strives to be at the forefront of the cybersecurity industry, constantly innovating and providing businesses with the tools to securely navigate the complex landscape of digital transformation.

Team Personas

Broken down by department, these sales insights include head counts, potential pain points, email templates, and a "how to win" plan for selling to this department.

Sales plan

Want to know more about how to sell into this company? Well, we've got you covered with a basic sales plan that gives you all that you need to know to get started selling to this organization.
## I. Objective Generate interest and secure a meeting with Netskope's executives to present our B2B SaaS solution's value proposition, emphasizing our product's capabilities of addressing the identified pain points in their operations. ## II. Target Customer Profile - **Company name:** Netskope - **Website:** [netskope.com](https://www.netskope.com/) - **Estimated number of employees:** 2400 - **Industry:** Information Technology & Services - **Key Products/Services:** Cloud Security Platform ## III. Prospect's Pain Points 1. Complexity of Solutions 2. Cost-effectiveness and Ease of Implementation Concerns 3. Inflexibility due to Heavy Dependence on Globally Distributed Security Private Cloud 4. Challenging User Experience 5. Centralized Security Model Lacking Respect for Regional or Business-specific Regulatory Nuances ## IV. Sales Approach Strategy 1. **Introduction:** Establish initial contact through a personalized email highlighting how our solution can efficiently address the identified pain points. 2. **Discovery Call:** Conduct a discovery call to understand Netskope's key challenges, reconfirm the pain points, identify the decision-makers, and set the groundwork for a demo. 3. **Product Demonstration:** Schedule a demo showcasing features of our solution which specifically address Netskope's pain points. This includes simplicity and usability of the product, adaptability to work seamlessly within existing IT infrastructure, and options to respect business-specific and regional regulatory nuances. 4. **Proposal and Value Illustration:** After the demo, submit a proposal emphasizing the cost-effectiveness of our solution and ease of implementation. Use case studies, testimonials, and ROI projections to underscore the value. 5. **Trial Period:** If Netskope shows interest, arrange for a trial period where they can experience the flexibility, simplicity, and effectiveness of our solution firsthand. 6. **Deal Closure:** Post successful trial, work out contractual terms and finalize the deal. Ensure smooth implementation and onboarding. ## V. Key Messages 1. Our solution simplifies cloud security management without affecting the high security standards. 2. Implementations with our system are cost-effective and easy, eliminating unnecessary expenses and maximizing revenue. 3. Our product is designed to seamlessly integrate with the existing infrastructure, providing flexibility and efficiency. 4. We have committed to a user-friendly experience which reduces learning curves and boosts productivity. 5. Developed with a global-to-local approach, our system respects regional and specific business regulations whilst maintaining worldclass security. ## VI. Potential Obstacles & Solutions 1. **Not willing to switch from Netskope's current complex solutions:** Showcase user testimonials and success stories about how businesses have benefitted from our product's simplicity. 2. **Price sensitivity:** Clearly outline potential savings due to reduced complexity, faster onboarding, and lower maintenance costs. 3. **Netskope's reliance on a specific technology or method:** Emphasize and demonstrate our product's flexibility and compatibility with a range of different networking and cloud methods. ## VII. Follow-up Strategy Maintain regular communication post demo to answer any questions, resolve doubts, and provide any additional information as required. After Netskope agrees for a trial, provide dedicated support to ensure smooth trial run. ## VIII. Review and Adapt Post implementation and onboarding, maintain periodic reviews to ensure our solution keeps meeting Netskope's evolving needs. Be ready to adapt and introduce product enhancements as required.

I. Objective

Generate interest and secure a meeting with Netskope's executives to present our B2B SaaS solution's value proposition, emphasizing our product's capabilities of addressing the identified pain points in their operations.

II. Target Customer Profile

  • Company name: Netskope
  • Website: netskope.com
  • Estimated number of employees: 2400
  • Industry: Information Technology & Services
  • Key Products/Services: Cloud Security Platform

III. Prospect's Pain Points

  1. Complexity of Solutions
  2. Cost-effectiveness and Ease of Implementation Concerns
  3. Inflexibility due to Heavy Dependence on Globally Distributed Security Private Cloud
  4. Challenging User Experience
  5. Centralized Security Model Lacking Respect for Regional or Business-specific Regulatory Nuances

IV. Sales Approach Strategy

  1. Introduction: Establish initial contact through a personalized email highlighting how our solution can efficiently address the identified pain points.
  2. Discovery Call: Conduct a discovery call to understand Netskope's key challenges, reconfirm the pain points, identify the decision-makers, and set the groundwork for a demo.
  3. Product Demonstration: Schedule a demo showcasing features of our solution which specifically address Netskope's pain points. This includes simplicity and usability of the product, adaptability to work seamlessly within existing IT infrastructure, and options to respect business-specific and regional regulatory nuances.
  4. Proposal and Value Illustration: After the demo, submit a proposal emphasizing the cost-effectiveness of our solution and ease of implementation. Use case studies, testimonials, and ROI projections to underscore the value.
  5. Trial Period: If Netskope shows interest, arrange for a trial period where they can experience the flexibility, simplicity, and effectiveness of our solution firsthand.
  6. Deal Closure: Post successful trial, work out contractual terms and finalize the deal. Ensure smooth implementation and onboarding.

V. Key Messages

  1. Our solution simplifies cloud security management without affecting the high security standards.
  2. Implementations with our system are cost-effective and easy, eliminating unnecessary expenses and maximizing revenue.
  3. Our product is designed to seamlessly integrate with the existing infrastructure, providing flexibility and efficiency.
  4. We have committed to a user-friendly experience which reduces learning curves and boosts productivity.
  5. Developed with a global-to-local approach, our system respects regional and specific business regulations whilst maintaining world-class security.

VI. Potential Obstacles & Solutions

  1. Not willing to switch from Netskope's current complex solutions: Showcase user testimonials and success stories about how businesses have benefitted from our product's simplicity.
  2. Price sensitivity: Clearly outline potential savings due to reduced complexity, faster onboarding, and lower maintenance costs.
  3. Netskope's reliance on a specific technology or method: Emphasize and demonstrate our product's flexibility and compatibility with a range of different networking and cloud methods.

VII. Follow-up Strategy

Maintain regular communication post-demo to answer any questions, resolve doubts, and provide any additional information as required. After Netskope agrees for a trial, provide dedicated support to ensure a smooth trial run.

VIII. Review and Adapt

Post-implementation and onboarding, maintain periodic reviews to ensure our solution keeps meeting Netskope's evolving needs. Be ready to adapt and introduce product enhancements as required.