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OutSystems

OutSystems

Insights, Personas, and Sales Plan

OutSystems

"OutSystems is a pioneering low-code platform, empowering businesses to develop, deploy, and manage advanced, enterprise-grade mobile and web applications, thus fostering a culture of workplace innovation and digital transformation across 87 countries and 22 industries."
Est. Employees:
2100
Industry:
information technology & services
Revenue:
$200M
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Insights on

OutSystems

Knowing about the company you want to prospect into is important. Here's some information about the company, written by a sales analyst.
## Company Description OutSystems is a global leader in the IT and services sector, specializing in providing low-code platforms that allow businesses to rapidly develop, deploy, and manage enterprise-grade applications. Founded in 2001, OutSystems singlehandedly pioneered the low-code market with a clear vision to innovate the delivery of enterprise software. Currently, OutSystems boasts an impressive network of over 435,000 community members and 350 partners across 87 countries and 22 industries, making it a widely recognized entity in the modern application platform space. The company is firmly committed to developing technology that empowers companies to create applications and innovate without constraints. Their primary service, a high-performance low-code platform for app development, allows businesses to expedite workplace innovation, automate processes, and modernize core systems. The platform combines the utility of low-code tools with advanced development capabilities, fostering visual development of comprehensive applications that can seamlessly integrate with existing systems. Moreover, OutSystems has established a rich community and provides a highly effective learning environment with free training materials to help users master their platform at their own pace. They aim to facilitate smooth development of both mobile and web applications. Their commitment to fostering a culture of innovation using cutting-edge technologies such as AI is evident in their customer partnerships, which include major companies such as Carrefour and The HEINEKEN Company. With approximately 2100 employees and offices around the world, OutSystems stands as a strong contender in the IT and services, computer & network security, and computer software industries. Their driving force resides in enabling digital transformation and innovation through their robust low-code application development platform.

Company Description

OutSystems is a global leader in the IT and services sector, specializing in providing low-code platforms that allow businesses to rapidly develop, deploy, and manage enterprise-grade applications. Founded in 2001, OutSystems singlehandedly pioneered the low-code market with a clear vision to innovate the delivery of enterprise software.

Currently, OutSystems boasts an impressive network of over 435,000 community members and 350 partners across 87 countries and 22 industries, making it a widely recognized entity in the modern application platform space. The company is firmly committed to developing technology that empowers companies to create applications and innovate without constraints.

Their primary service, a high-performance low-code platform for app development, allows businesses to expedite workplace innovation, automate processes, and modernize core systems. The platform combines the utility of low-code tools with advanced development capabilities, fostering visual development of comprehensive applications that can seamlessly integrate with existing systems.

Moreover, OutSystems has established a rich community and provides a highly effective learning environment with free training materials to help users master their platform at their own pace. They aim to facilitate smooth development of both mobile and web applications. Their commitment to fostering a culture of innovation using cutting-edge technologies such as AI is evident in their customer partnerships, which include major companies such as Carrefour and The HEINEKEN Company.

With approximately 2100 employees and offices around the world, OutSystems stands as a strong contender in the IT and services, computer & network security, and computer software industries. Their driving force resides in enabling digital transformation and innovation through their robust low-code application development platform.

Team Personas

Broken down by department, these sales insights include head counts, potential pain points, email templates, and a "how to win" plan for selling to this department.

Sales plan

Want to know more about how to sell into this company? Well, we've got you covered with a basic sales plan that gives you all that you need to know to get started selling to this organization.
## Sales Plan for B2B SaaS Company Targeting OutSystems ### Step 1: Account Research Use the company details and internet research data to gather more information about OutSystems. This can include their organizational structure, key decision-makers, and internal challenges. The goal is to understand their business and align our product with their needs. **Company Overview:** - Name: OutSystems - URL: [outsystems.com](https://www.outsystems.com/) - Number of Employees: 2100 - Industry: Information Technology and Services **Key Details:** - OutSystems is a leading player in low-code application development. - The company is experiencing rapid growth and may be facing challenges related to scalability, innovation, and maintaining service quality. - As the company grows, it may encounter issues regarding the execution of product management strategies. - Cybersecurity is a constant pressure in their business, meaning they need robust security protocols. - They are possibly facing difficulties in attracting and retaining highly skilled employees and managing company culture. - There might be challenges in ensuring seamless integration across various tech stacks and legacy systems. **Internet Research Findings:** - [OutSystems - Crunchbase Company Profile & Funding](https://www.crunchbase.com/organization/outsystems): Known for workplace innovation, automation of processes, and modernizing core systems. - [About OutSystems | OutSystems](https://www.outsystems.com/company/): Pioneers of the low-code market with a strong presence across the globe. - [High-Performance Low-Code for App Development | OutSystems](https://www.outsystems.com/): Offers solutions for mobile and web applications development with a comprehensive training guide. - [OutSystems | LinkedIn](https://www.linkedin.com/company/outsystems): A culture of innovation and use of AI for software development. - [OutSystems - Wikipedia](https://en.wikipedia.org/wiki/OutSystems): Developed tools for companies to develop, deploy and manage omnichannel enterprise applications. ### Step 2: Identify Pain Points OutSystems is facing challenges related to much-needed scaling, difficulties managing global operations, communicating across teams, and staying up-to-date with fast-paced industry developments. They also need a strong protocol for robust application and data security, and effective human resource strategies to retain and attract talent. Offering a solution that addresses these pain points would make our product attractive to OutSystems and increase our chances of successful prospecting. ### Step 3: Formulate Unique Value Proposition Given OutSystems' identified pain points, we should focus on how our product can help them scale effectively, streamline product management processes, enhance security features, develop a strong talent pipeline, and ensure seamless integrations across diverse technology stacks. ### Step 4: Contact Strategy and Personalization Make a list of key decision-makers within OutSystems and initiate contact. Customize our outreach to address their concerns and needs by highlighting how our product can solve their challenges. ### Step 5: Outreach and Follow Up Contact the potential leads using a structured and personalized approach. Provide a follow-up post-outreach to maintain engagement. Feature case studies, data-driven statistics, and product demonstrations to help persuade the lead. ### Step 6: Close After effectively showcasing how our product can solve the pains of OutSystems, move into the negotiation phase and finally close the sale. Ensure that our customer success team is ready to assist OutSystems with implementation and offer support where needed. ### Step 7: Post-Sale Relationship Management Retain OutSystems as a customer by continuing to solve their challenges and aiding their growth. Regularly review their satisfaction levels and work on any negative feedback. This continuous relationship management will help in renewals and upsells in the future.

Sales Plan for B2B SaaS Company Targeting OutSystems

Step 1: Account Research

Use the company details and internet research data to gather more information about OutSystems. This can include their organizational structure, key decision-makers, and internal challenges. The goal is to understand their business and align our product with their needs.

Company Overview:

  • Name: OutSystems
  • URL: outsystems.com
  • Number of Employees: 2100
  • Industry: Information Technology and Services

Key Details:

  • OutSystems is a leading player in low-code application development.
  • The company is experiencing rapid growth and may be facing challenges related to scalability, innovation, and maintaining service quality.
  • As the company grows, it may encounter issues regarding the execution of product management strategies.
  • Cybersecurity is a constant pressure in their business, meaning they need robust security protocols.
  • They are possibly facing difficulties in attracting and retaining highly skilled employees and managing company culture.
  • There might be challenges in ensuring seamless integration across various tech stacks and legacy systems.

Internet Research Findings:

Step 2: Identify Pain Points

OutSystems is facing challenges related to much-needed scaling, difficulties managing global operations, communicating across teams, and staying up-to-date with fast-paced industry developments. They also need a strong protocol for robust application and data security, and effective human resource strategies to retain and attract talent. Offering a solution that addresses these pain points would make our product attractive to OutSystems and increase our chances of successful prospecting.

Step 3: Formulate Unique Value Proposition

Given OutSystems' identified pain points, we should focus on how our product can help them scale effectively, streamline product management processes, enhance security features, develop a strong talent pipeline, and ensure seamless integrations across diverse technology stacks.

Step 4: Contact Strategy and Personalization

Make a list of key decision-makers within OutSystems and initiate contact. Customize our outreach to address their concerns and needs by highlighting how our product can solve their challenges.

Step 5: Outreach and Follow Up

Contact the potential leads using a structured and personalized approach. Provide a follow-up post-outreach to maintain engagement. Feature case studies, data-driven statistics, and product demonstrations to help persuade the lead.

Step 6: Close

After effectively showcasing how our product can solve the pains of OutSystems, move into the negotiation phase and finally close the sale. Ensure that our customer success team is ready to assist OutSystems with implementation and offer support where needed.

Step 7: Post-Sale Relationship Management

Retain OutSystems as a customer by continuing to solve their challenges and aiding their growth. Regularly review their satisfaction levels and work on any negative feedback. This continuous relationship management will help in renewals and upsells in the future.