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Syntel Inc

Syntel Inc

Insights, Personas, and Sales Plan

Syntel Inc

"Syntel Inc., part of the Atos Group, is a leading provider of integrated information technology and knowledge process services, specializing in banking and finance, healthcare, life science, retail, logistics, manufacturing, and telecommunications."
Est. Employees:
240
Industry:
information technology & services
Revenue:
$990M
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Insights on

Syntel Inc

Knowing about the company you want to prospect into is important. Here's some information about the company, written by a sales analyst.
## Company Description Syntel Inc, also known as Atos|Syntel, is a leading global provider of integrated information technology and knowledge process services, helping enterprises in a multitude of industries evolve their core business elements by leveraging current technologies such as automation, scaled agile, and cloud platforms. Operating in the information technology and services industry, the company employs an estimated 240 personnel and is headquartered in Farmers Branch, Texas, United States. Its extensive range of services, first-rate solutions, and commitment to establishing delightful client relationships have cemented its reputation as a dependable partner to businesses seeking to optimize their application development, management, testing, and infrastructure solutions. Syntel offers its innovative IT services and knowledge process outsourcing (KPO) to companies in various sectors including banking and finance, healthcare and life science, insurance, manufacturing, retail, logistics, and telecommunications. Its mission of delivering top-tier business solutions reflects its commitment to ensuring client success, supported by its constant evolution in line with industry developments and trends. ## Key Services - Integrated Information Technology Services: Providing collaborations with clients to utilize current IT strategies for business improvement and growth. - Knowledge Process Outsourcing: Delivering solutions to manage non-core yet critical business processes of the clients. - Automation: Ensuring optimal business efficiency through automated solutions. - Scaled Agile: Offering strategies for enterprise-class software development while maintaining the integrity and leadership of Agile principles. - Cloud Platforms: Assisting businesses to adapt in the digital landscape by offering on-demand cloud computing services. Syntel is in a constant endeavor to strengthen its industry position through its commitment to client adaptability, efficiency, and overall success in the competitive business landscape.

Company Description

Syntel Inc, also known as Atos|Syntel, is a leading global provider of integrated information technology and knowledge process services, helping enterprises in a multitude of industries evolve their core business elements by leveraging current technologies such as automation, scaled agile, and cloud platforms.

Operating in the information technology and services industry, the company employs an estimated 240 personnel and is headquartered in Farmers Branch, Texas, United States. Its extensive range of services, first-rate solutions, and commitment to establishing delightful client relationships have cemented its reputation as a dependable partner to businesses seeking to optimize their application development, management, testing, and infrastructure solutions.

Syntel offers its innovative IT services and knowledge process outsourcing (KPO) to companies in various sectors including banking and finance, healthcare and life science, insurance, manufacturing, retail, logistics, and telecommunications. Its mission of delivering top-tier business solutions reflects its commitment to ensuring client success, supported by its constant evolution in line with industry developments and trends.

Key Services

  • Integrated Information Technology Services: Providing collaborations with clients to utilize current IT strategies for business improvement and growth.
  • Knowledge Process Outsourcing: Delivering solutions to manage non-core yet critical business processes of the clients.
  • Automation: Ensuring optimal business efficiency through automated solutions.
  • Scaled Agile: Offering strategies for enterprise-class software development while maintaining the integrity and leadership of Agile principles.
  • Cloud Platforms: Assisting businesses to adapt in the digital landscape by offering on-demand cloud computing services.

Syntel is in a constant endeavor to strengthen its industry position through its commitment to client adaptability, efficiency, and overall success in the competitive business landscape.

Team Personas

Broken down by department, these sales insights include head counts, potential pain points, email templates, and a "how to win" plan for selling to this department.

Sales plan

Want to know more about how to sell into this company? Well, we've got you covered with a basic sales plan that gives you all that you need to know to get started selling to this organization.
## Step 1: Identify Target Market Given Syntel Inc's focus on IT services and knowledge process outsourcing as indicated by [LinkedIn](https://www.linkedin.com/company/syntel) and [Crunchbase](https://www.crunchbase.com/organization/syntel-llc), our marketing efforts will target firms that necessitate efficient application development and management solutions. We can segment industries such as banking and finance, health care, insurance, manufacturing, logistics, and telecommunications. ## Step 2: Identify Pain Points and Match to Solutions #### Pain Point 1: Inefficiencies in Application Development and Management As a SaaS B2B company, our solutions come in handy in enabling Syntel Inc to stay ahead of changing technology trends while maintaining effective application development and management. #### Pain Point 2: Differentiation in the IT Services Industry Our services can help Syntel Inc build innovation and unique partnerships that will help them create differentiation in the market. #### Pain Point 3: Cybersecurity Threats We can provide advanced cybersecurity measures to protect Syntel Inc's system and its client data strong, thus boosting client trust and credibility. #### Pain Point 4: Customer Service and Retention Our robust CRM strategies and communication channels can help Syntel Inc retain its clients and attract new ones through quality customer service. #### Pain Point 5: Talent Attraction and Retention In line with employee growth and engagement, we can offer Learning Management Systems to ensure their workforce maintains updated skills in line with evolving technology, promoting productivity and retention. ## Step 3: Marketing and Sales Goals Our aim would be to secure a strategic partnership with Syntel Inc that solves their highlighted pain points. This includes a 15% increase in lead generation over six months, a 10% increase in qualified leads, and signing Syntel Inc within the next quarter. ## Step 4: Marketing and Sales Strategy We propose targeted online campaigns using Syntel's online presence data and demographics. Leveraging platforms like LinkedIn and Google AdWords, we can reach key personnel within Syntel Inc. Offering free demos, webinars, and case studies via email marketing can further help. ## Step 5: Measuring Success We'll track Key Performance Indicators (KPIs) to assess our strategy. They include: - Lead Conversion Rate - Cost Per Lead - Sales Growth - Customer Acquisition Cost - Customer Lifetime Value ## Step 6: Sales Budget We'll allocate a budget that covers the cost of digital marketing campaigns, lead generation, and customer acquisition, creating provisions for any unforeseen costs. ## Step 7: Sales Timeline The sales plan will be executed over the next quarter with provisions to assess performance and make necessary adjustments monthly. ## Step 8: Forecasts and Projections We project a steady increase in lead generation and conversion over the three months. By offering unmatched solutions, we anticipate at least a 20% improvement in Syntel Inc's application development and management efficiency by the end of the quarter.

Step 1: Identify Target Market

Given Syntel Inc's focus on IT services and knowledge process outsourcing as indicated by LinkedIn and Crunchbase, our marketing efforts will target firms that necessitate efficient application development and management solutions. We can segment industries such as banking and finance, health care, insurance, manufacturing, logistics, and telecommunications.

Step 2: Identify Pain Points and Match to Solutions

Pain Point 1: Inefficiencies in Application Development and Management

As a SaaS B2B company, our solutions come in handy in enabling Syntel Inc to stay ahead of changing technology trends while maintaining effective application development and management.

Pain Point 2: Differentiation in the IT Services Industry

Our services can help Syntel Inc build innovation and unique partnerships that will help them create differentiation in the market.

Pain Point 3: Cybersecurity Threats

We can provide advanced cybersecurity measures to protect Syntel Inc's system and its client data strong, thus boosting client trust and credibility.

Pain Point 4: Customer Service and Retention

Our robust CRM strategies and communication channels can help Syntel Inc retain its clients and attract new ones through quality customer service.

Pain Point 5: Talent Attraction and Retention

In line with employee growth and engagement, we can offer Learning Management Systems to ensure their workforce maintains updated skills in line with evolving technology, promoting productivity and retention.

Step 3: Marketing and Sales Goals

Our aim would be to secure a strategic partnership with Syntel Inc that solves their highlighted pain points. This includes a 15% increase in lead generation over six months, a 10% increase in qualified leads, and signing Syntel Inc within the next quarter.

Step 4: Marketing and Sales Strategy

We propose targeted online campaigns using Syntel's online presence data and demographics. Leveraging platforms like LinkedIn and Google AdWords, we can reach key personnel within Syntel Inc. Offering free demos, webinars, and case studies via email marketing can further help.

Step 5: Measuring Success

We'll track Key Performance Indicators (KPIs) to assess our strategy. They include:

  • Lead Conversion Rate
  • Cost Per Lead
  • Sales Growth
  • Customer Acquisition Cost
  • Customer Lifetime Value

Step 6: Sales Budget

We'll allocate a budget that covers the cost of digital marketing campaigns, lead generation, and customer acquisition, creating provisions for any unforeseen costs.

Step 7: Sales Timeline

The sales plan will be executed over the next quarter with provisions to assess performance and make necessary adjustments monthly.

Step 8: Forecasts and Projections

We project a steady increase in lead generation and conversion over the three months. By offering unmatched solutions, we anticipate at least a 20% improvement in Syntel Inc's application development and management efficiency by the end of the quarter.