What happens when a lead shows interest but never makes it to a meeting? Usually, this means there’s interest, but other responsibilities are pulling their focus. As a seller, your responsibility is to give your lead some time and reconnect with them later. Consider this sequence a second opportunity for both you and your lead.
Use: Spread your messaging out through multiple channels over 25 business days to reconnect with leads who had interest but never followed through.
Tips & Tricks: Mention that you’ll try connecting with your lead on LinkedIn in the voicemail you leave on Day 1.
Engagement Channels: Email, Phone, LinkedIn
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