Post Training Follow-up (Automated): Sales Sequence / Cadence

Follow up on completed training courses with a campaign that prioritizes further engagement and additional resources.
% Auto
Engaged Leads


If your company offers training courses or certifications, don’t let those names go to waste. Find out if there’s interest in your solutions with a campaign focused on providing further support to those who have just completed their training.

Use: To discover if there’s further interest in your company after a lead has completed one of your training courses.

Tips & Tricks: This campaign is short because completing a training course doesn’t necessarily mean a lead needs your solution. Use a light touch throughout this campaign’s messaging by asking questions and offering additional resources.

Engagement Channels: Email

Example Email

Make it Yours

Your angle here is to offer support. Hold off on asking for a meeting until Day 9/Step 3 of the campaign.