Marketing Interaction

Marketing fills the top of your funnel every day. Turn every signal into a conversation before it cools.

With Regie, every form fill, download, and registration becomes outreach that's fast, on-message, and worked across the full buying committee.

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87% of leaders say sales-marketing alignment drives growth
LINKEDIN
Lead response within 5 minutes is 21x more effective than 30
HARVARD BUSINESS REVIEW
Aligned teams see 36% higher customer retention
SIRIUSDECISIONS
Without Regie
Marketing runs a webinar. 200 register, 80 attend. The list lands in Salesforce on Monday and sales works the top names by midweek. The rest wait, and the moment fades.
With Regie
Agents pick up every registration and attendance status the moment it syncs. Sequences launch within minutes — different ones for attendees and no-shows — built around the session topic and aligned to the campaign. Reps get call tasks on the highest-engagement leads while the moment is still live.

One team. One message.
Every lead worked.

Play 01 — Buying Committee

Work the buying committee, not just the form fill

Agents match your ICP, enrich the right contacts, and multithread outreach across the full buying committee.

The average B2B buying group involves 8.2 stakeholders. (Sopro)
How it works
A junior analyst at Acme downloads your whitepaper. Agents pull your ICP definition, find six matching contacts at Acme who weren't in your CRM, enrich them through waterfall data, and launch persona-specific sequences across the committee.
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Play 02 — Campaign Alignment

Carry the campaign message all the way to the call

Agents read the Salesforce campaign context and shape every sequence touch around it — same message, same offer, same brand voice.

90% of buyers say consistent messaging across channels influences purchase decisions. (Gartner)
How it works
A lead joins your "Q1 Pipeline Webinar" Salesforce campaign. Agents read the campaign type, pull in the webinar's title, talking points, and CTA, and build a sequence that picks up where the webinar left off — same language, same offer.
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Play 03 — Content Downloads

Turn every download into a real conversation

Agents launch sequences built around the asset's topic, persona, and funnel stage — not a generic "thanks for downloading" follow-up.

B2B buyers consume an average of 13 pieces of content before talking to sales. (FocusVision)
How it works
A VP downloads your "Outbound Automation Buyer's Guide." Agents read the asset's topic and funnel stage, match them to the VP's persona, and launch a mid-funnel sequence that references the specific chapters most relevant to her role.
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Play 04 — Webinars & Events

Convert webinars and events into pipeline while the moment is live

Agents track registration and attendance, then split the follow-up — different sequences for attendees and no-shows, within minutes.

73% of marketing and sales leaders say webinars are the top channel for quality leads. (ON24)
How it works
200 register for your Q2 webinar; 80 attend. Agents check attendance status in Salesforce and split the list — attendees get a sequence referencing the session's key moments, no-shows get one with the on-demand link and a different hook. Reps get call tasks on whoever engages first.
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Marketing signals come from Salesforce campaigns, gated content forms, webinar and event platforms, and website behavior — synced continuously so agents act in minutes.

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Source a quote about a sales leader on how Regie made marketing handoffs feel like one team instead of two, or on speed of follow-up after a webinar or campaign.

Customer Name
Title
What Regie customers see

Real results from real teams

69%
more accounts touched per SDR
4–6x
SDRs' worth of output from agents
21%
more outbound meetings
booked per SDR

Make every marketing signal a sales conversation.

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