Event-Based Campaigns

A collection of sales email sequences to drive event engagement, from the initial invitation to the post-event follow-up.

Pre-Event Reminder Sequence / Cadence Touch Pattern

Keep event attendees in the loop throughout the week leading up to the big day so your company and event stay top of mind.

Post-Event Non-Attendees (Automated): Sequence Touch Pattern

Keep your company top of mind with those who registered but didn’t attend your event with a campaign that drives re-engagement.

Post-Event Attendees Sequence / Cadence Touch Pattern

Follow up with those who attended your most recent event to continue nurturing the relationship.

Post-Event All Sequence / Cadence Touch Pattern

Events facilitate discussion and sellers continue it through post-event outreach to all registrants, maximizing impact.

Event Invitation Sales Sequence / Cadence Touch Pattern

Whether you’re hosting a webinar, roundtable, conference or otherwise, use this campaign to invite your most relevant leads.

Check Attendance Before An Event: Sales Sequence Touch Pattern

Find out if you'll run into your lead at the next third party event you're attending.