Win back business with a campaign designed to keep a steady, not pushy, pace. Provide updates on your company and request feedback to re-establish the relationship.
Use: Keep the relationship with a previous customer alive by checking in from time to time.
Tips & Tricks: All messaging in this campaign should receive exceptional care. Checking in on a previous customer will sound different than outbound selling.
Engagement Channels: Email, Phone, LinkedIn
Wanted to thank you and the team at {{recipient.company}} for having worked with {{sender.company}}. We've been making changes while you’ve been away, and I’m curious if you’d like to hear.
While we worked with {{recipient.company}}, together we:
{{!! ACCOUNT NOTE }}
{{!! ACCOUNT NOTE }}
{{!! ACCOUNT NOTE }}
Did I miss anything? And are you or a colleague available next week to discuss what’s changed since we left off?
