Mastek

Insights, Personas, and Sales Plan

"Mastek is a global Turnkey Digital Engineering & Cloud Transformation specialist delivering innovative solutions and business outcomes for its clients for more than 40 years. With more than 5000 employees across 40+ countries, we empower businesses across industries such as Healthcare & Life Sciences, Retail, Manufacturing, Financial Services, and Government/Public sectors to enable customer success and digitization programs. We partner with enterprises to unlock their power of data, modernize applications to the cloud, and accelerate digital advantage for all stakeholders. Mastek's mission is to Decomplex Digital with Trust, Value and Velocity and make our clients' business future-ready with an industry-first approach. Aligned to this vision, Evosys, a Mastek company, has partnered with 1500+ customers globally in their Oracle Cloud transformation journey."

Mastek
Est employees:
6500
Industry:
information technology & services
Revenue:
340M

Insights on 

Mastek

Knowing about the company you want to prospect into is important. Here's some information about the company, written by a sales analyst.

Company Overview

Mastek is a global Turnkey Digital Engineering & Cloud Transformation specialist that has been delivering innovative solutions and business outcomes for its clients for over 40 years. With a workforce of more than 6500 employees across 40+ countries, Mastek empowers businesses across industries such as Healthcare & Life Sciences, Retail, Manufacturing, Financial Services, and Government/Public sectors to ensure customer success and digitization programs. The company's mission is to "Decomplex Digital with Trust, Value and Velocity" by making clients' businesses future-ready with an industry-first approach. Mastek is renowned for its commitment to excellence, providing a full range of services including digital and application engineering, data governance, analytics, cloud platforms, intelligent automation, digital commerce, and much more. With a strong cultural framework at its core, Mastek encourages continuous self-growth and customer success through innovation and transformation.

Market Presence

Mastek has established itself as a trusted enterprise digital & cloud transformation partner with a global presence and a remarkable track record of success. The company boasts an impressive client base and has partnered with more than 1500 customers globally in their Oracle Cloud transformation journey. Their diverse portfolio includes major organizations in Healthcare & Life Sciences, Retail, Manufacturing, Financial Services, and Government/Public sectors. With over 6500 employees working across 40+ countries, Mastek's influence spans the globe, propelling businesses to new heights by enabling customer success and digitization programs. Mastek's commitment to 'Trust Value Velocity' has solidified its reputation as a leading digital engineering and cloud transformation specialist.

Financial Insights

Mastek has achieved significant financial success, with an annual revenue reaching a substantial $340M. This solid financial standing reflects the company's position as a reliable and stable partner for businesses seeking digital engineering and cloud transformation solutions. With a proven track record of more than 40 years in delivering business outcomes for clients across various industry sectors, Mastek's strong financial performance demonstrates its ability to drive value and accelerate digital advantage for its stakeholders.

Technological Footprint

Mastek's technological footprint encompasses a wide array of cutting-edge tools and platforms designed to empower businesses in their digital transformation journey. The company leverages advanced technologies such as Amazon AWS, Google AdWords Conversion, Google Analytics, Microsoft Office 365, WordPress.org, YouTube, reCAPTCHA, and many more to deliver comprehensive solutions that meet the diverse needs of its clients. By embracing these technologies and harnessing their potential, Mastek ensures that businesses can modernize applications to the cloud, unlock the power of data, and accelerate their digital advantage.

Organizational Structure

Mastek's organizational structure is designed to foster innovation, growth, and customer success. With over 6500 employees worldwide spread across departments such as consulting, business development, sales, human resources, engineering, finance, administrative support and more - Mastek is uniquely positioned to cater to the evolving needs of its clientele across various industry sectors. The company's strong leadership ensures cohesive collaboration among teams to deliver excellence in digital engineering and cloud transformation services. By empowering their workforce with autonomy and continuous self-growth opportunities through initiatives like 'Mastek 4.0', the company is able to drive innovation while maintaining a customer-centric approach.

Sales 

Plan

Want to know more about how to sell into this company? Well, we've got you covered with a basic sales plan that gives you all that you need to know to get started selling to this organization.

Target Accounts

For Mastek, our target accounts will primarily include large enterprises in industries such as Healthcare & Life Sciences, Retail, Manufacturing, Financial Services, and Government/Public sectors. We will focus on organizations that are looking to enhance their digital capabilities, streamline their operations, and accelerate their digital transformation journey. Additionally, we will target companies with complex application needs that can benefit from our expertise in digital engineering and cloud transformation. Our ideal target accounts will be looking for a trusted partner to help them decomplex their digital landscape and achieve future-ready business operations. By focusing on these target accounts, we aim to provide tailored solutions that address their unique pain points and enable them to achieve sustainable growth and success.

Prospecting Approach

To successfully prospect into Mastek, we will utilize a personalized approach that focuses on building relationships and understanding the specific needs of the organization. We will leverage our industry insights and expertise in digital engineering and cloud transformation to engage with key decision-makers at Mastek. Our prospecting approach will involve conducting thorough research on Mastek's current technology stack, pain points, and industry challenges. This will enable us to tailor our communication to clearly demonstrate how our SaaS solutions can address their unique needs and provide tangible value. Additionally, we will use a multi-channel prospecting approach, including personalized emails, social media engagement, targeted advertising, and direct outreach to key stakeholders within the organization. By presenting ourselves as a trusted partner who understands Mastek's industry and organizational challenges, we aim to establish meaningful connections that lead to productive discussions around their digital transformation goals.

Engagement Strategies

Once we have successfully engaged with Mastek's key decision-makers, our engagement strategies will focus on showcasing the value of our SaaS solutions in addressing their pain points. We will provide personalized demonstrations and presentations that highlight the specific benefits of our platform in driving digital excellence and cloud transformation. Our strategies will emphasize the ability of our solutions to unlock the power of data, modernize applications to the cloud, and accelerate Mastek's digital advantage across its stakeholders. Additionally, we will leverage case studies and success stories from similar organizations to illustrate the positive outcomes that our SaaS platform has delivered. By engaging in meaningful discussions around Mastek's digital goals and challenges, we aim to position ourselves as a strategic partner with a deep understanding of their industry and technological needs.

Company Value Propositions

Our value propositions for Mastek will center around the core benefits of our SaaS platform in driving enterprise digital transformation and realizing business outcomes. We will emphasize how our solutions can empower Mastek to decomplex their digital landscape with trust, value, and velocity. Specifically, we will highlight our ability to enable digitization programs across industries such as Healthcare & Life Sciences, Retail, Manufacturing, Financial Services, and Government/Public sectors. Furthermore, we will showcase our expertise in unlocking the power of data, modernizing applications to the cloud, and accelerating digital advantage for all stakeholders. Our value propositions will also underscore how our platform can drive intelligent automation, secure data governance, and deliver a seamless transition to on-demand cloud computing. By aligning our value propositions with Mastek's mission to decomplex digital with trust and industry-first approaches, we aim to position ourselves as the ideal partner for their Oracle Cloud transformation journey.

Closing Tactics

As we move towards closing the deal with Mastek, our tactics will revolve around presenting a compelling business case that clearly demonstrates the return on investment (ROI) of implementing our SaaS solutions. We will work closely with Mastek's decision-makers to align our platform's capabilities with their specific business objectives and KPIs. Additionally, we will offer flexible pricing models and customized implementation plans that cater to Mastek's budgetary considerations and technical requirements. To solidify the deal, we will highlight the seamless integration of our platform with Mastek's existing technology stack and ensure that it aligns with their long-term digital strategy. By positioning ourselves as a reliable partner who can deliver tangible business outcomes while respecting Mastek's resources and goals, we aim to successfully close the deal with a win-win agreement that sets the foundation for a strong partnership.

Post-Sale Plan

Following the successful closure of the deal with Mastek, our post-sale plan will prioritize seamless implementation and ongoing support to ensure maximum value realization from our SaaS platform. We will collaborate closely with Mastek's IT teams to facilitate a smooth transition of their applications to the cloud and provide comprehensive training for their employees on leveraging our platform's capabilities effectively. Additionally, we will assign dedicated account managers who will serve as trusted advisors for Mastek's ongoing needs and ensure that they derive continuous value from our solutions. Our post-sale plan also includes regular performance reviews and feedback sessions to address any evolving requirements or challenges that arise during the implementation phase. By providing proactive support and maintaining open lines of communication, we aim to cultivate a long-lasting partnership with Mastek that drives sustained success across their digital transformation journey.