Head count:

Pain Points

Pain point 1

The engineering department at Tanium struggles with maintaining visibility and control over the increasing number of endpoints across the organization, making it difficult to ensure comprehensive endpoint security and effectively manage performance monitoring and patch management.

Pain point 2

The engineering team faces challenges in accurately discovering and mapping assets, proactively identifying vulnerabilities, automating patching to reduce risk exposure, and preparing for compliance audits, leading to potential security gaps and inefficiencies in managing IT assets and vulnerability management.

Pain point 3

The engineering department at Tanium is under pressure to keep pace with the modern way of working, including the need to monitor, manage, and improve employees’ digital experiences at scale while working remotely, which presents new complexities in ensuring the digital employee experience meets the required standards of performance and security.

A sample email template when selling to this department

Subject: Enhance Tanium's Endpoint Security and Management
Best regards,

How to win when selling to this department

Understanding the Department's Objectives

The engineering department at Tanium is increasingly challenged by the need to maintain visibility and control over the sprawling number of endpoints within the organization. This necessity stems from a crucial demand for comprehensive endpoint security, alongside robust performance monitoring and patch management. Ensuring accurate asset discovery and mapping, identifying vulnerabilities proactively, automating patching processes, and preparing for compliance audits are key objectives that aim to bridge security gaps and refine IT asset and vulnerability management practices. Moreover, the department is tasked with adapting to the modern way of work, which includes remote operations, requiring scalable solutions to monitor, manage, and enhance the digital experience for employees while meeting stringent performance and security standards.

Cultivating Departmental Personas

The engineering team members within Tanium are problem-solvers who face complex challenges head-on. They are likely deeply technical individuals who value precision, efficiency, and comprehensive solutions that can offer control and insight across the company’s endpoints. These personas are under pressure to deliver reliable security, performance, and compliance in a dynamic IT environment. Their roles demand them to be vigilant and proactive in managing risks and optimizing digital experiences for a diverse workforce that includes both in-office and remote personnel. The personas will respond best to data-driven approaches that demonstrate an understanding of their technical needs and operational pressures.

Aligning Solutions with Departmental Needs

To effectively sell into Tanium's engineering department, our solutions must directly address their pain points surrounding endpoint management and cybersecurity. This entails offering tools that enhance visibility across all endpoints and automate essential processes like patch management and vulnerability identification. Our solution should seamlessly integrate with Tanium's existing technology stack, providing a unified platform that simplifies asset discovery, protects against evolving threats, and ensures continuous compliance readiness. It must also facilitate an improved digital experience for employees who work remotely by delivering performance insights that guide optimizations according to the shifting landscape of digital workplace demands.

Strategic Relationship Building

Building a strong relationship with Tanium's engineering department requires engaging with key stakeholders through a consultative approach that acknowledges their expertise and aligns with their strategic goals. By demonstrating a clear understanding of their challenges, we can position ourselves as partners in their success rather than merely vendors of a product. Discussions should emphasize how our solutions can be leveraged to gain actionable insights into endpoint security postures and operational efficiency. Regular touchpoints - sharing industry best practices, inviting them to webinars or demonstrations tailored to their interests, engaging in thoughtful discussions on platforms such as LinkedIn - foster a mutual sense of trust and investment in long-term collaboration.

Effective Outreach Strategies

To capture the attention of Tanium's engineering department leadership, our outreach must be personalized, compelling, and value-centric. Leveraging insights from platforms like LinkedIn or corporate events announced on Twitter can provide conversation starters relevant to their current initiatives or pain points. Communications should highlight specific features of our solutions that correlate directly with improved endpoint management or cybersecurity outcomes they wish to achieve. Success stories or case studies resonant with Tanium's context — such as instances where similar-sized companies achieved significant improvements through our tools — will be particularly persuasive. By soliciting feedback on shared content through social media or targeted email campaigns with curated content based on Tanium’s industry position and known needs, we can encourage meaningful interactions that pave the way for successful engagement.