Head count:

Pain Points

Pain point 1

The operations department at Tanium struggles with accurately discovering and managing assets across their enterprise, which puts them at risk for compliance audits and unauthorized changes to endpoints. Without a comprehensive solution, they face challenges in proactively identifying vulnerabilities and automating patching to reduce risk exposure.

Pain point 2

The modern way of working at Tanium, with a hybrid and remote workforce, requires a modern approach to monitoring, managing, and improving employees' digital experiences at scale. The operations department needs a solution to effectively monitor and manage digital experiences for remote employees, ensuring optimal productivity and security while working remotely.

Pain point 3

Effective visibility into endpoints across the enterprise is crucial for the operations department at Tanium to make faster and more accurate decisions. They require an enhanced toolset for better visibility into endpoints, enabling IT operations and cybersecurity professionals to confidently prepare for compliance audits, identify and alert on unauthorized changes to endpoints, and take proactive measures to mitigate security threats.

A sample email template when selling to this department

Subject: Elevating Tanium's Endpoint Management Game

How to win when selling to this department

Understanding the Department's Objectives

The operations department is laser-focused on enhancing endpoint security, compliance readiness, and operational efficiency within their hybrid and remote workforce model. Their objectives revolve around gaining accurate asset visibility to strengthen their security posture and manage IT risks effectively, while also maintaining an environment conducive to high productivity and optimal digital experiences for remote employees.

Cultivating Departmental Personas

Sales strategies must address the unique personas within the department. These include IT administrators who demand tools for real-time asset discovery and endpoint management, compliance officers concerned with audit readiness and data protection, and cybersecurity professionals seeking to preempt threats through advanced vulnerability detection. Understanding their individual challenges and goals will allow us to tailor messaging and solutions that resonate with their specific roles.

Aligning Solutions with Departmental Needs

Our offerings must be positioned to directly mitigate the department's pain points. We need to demonstrate how our solution simplifies asset discovery and management across complex networks, while enabling proactive patching and compliance management. The solution should cater to the modern workplace by offering robust management of digital experiences for remote employees, ultimately safeguarding productivity without compromising security.

Strategic Relationship Building

Building trust with Tanium’s operations department requires demonstrating industry knowledge and providing thought leadership on endpoint security trends. Engaging with decision-makers through educational webinars, insightful case studies, and strategic discussions will foster relationships. By actively collaborating with them in developing a customized approach that addresses their specific challenges, we establish ourselves as indispensable partners rather than mere vendors.

Effective Outreach Strategies

Outreach should leverage multiple channels to capture attention. Tailored outreach campaigns utilizing LinkedIn would resonate well due to Tanium's active presence on the platform. Insightful content such as success stories or whitepapers about endpoint management would be valuable additions to these campaigns. Direct engagement such as personalized e-mails or calls should reference Tanium’s own emphasis on 'The Power of Certainty'—aligning our solutions with their mission to provide certainty in endpoint management and security.